![]() An engaged audience: 75% of Gen Z and millennials use Snapchat for over 30 minutes each day.Some of the best reasons to create a Snapchat marketing strategy include: And with a shorter life expectancy on content, the result is higher traffic and more activity. In other words, content such as messages and posts only remain a short time before they’re deleted. And since it launched in 2011 (initially as Picaboo as an iOS only app), Snapchat’s content has been based on a little and often approach. ![]() Successful Snapchat marketing relies on brands who make genuine connections with audiences, in real-time. So read on for more information and our list of the best Snapchat marketing companies. ![]() But when trends like AR lenses are encouraging young people to buy from brands, app businesses may want to align with Snapchat marketing companies to gain traction.Īnd that’s why we’ve prepared this guide – to support you with weighing up the benefits of working with Snapchat marketing companies. And many of these–specifically Stories–have been adopted by rivals like Instagram. For better or worse, Snapchat is known for innovative and experimental ideas.
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